Management Team Profiles
Vice President, Marketing
Robert Murphy has over twenty-five years of hands-on marketing management experience in the health care, retail, public affairs, financial, non-profit, and hospitality categories.
Accustomed to fast-paced environments, he has a history of success in revamping and repositioning
products, introducing new products and expanding market opportunities through creative product line and brand extensions. He invigorates marketing processes and brings innovative thinking to overall strategic development; positioning and brand management; marketing communications and packaging; product management and development; and client relationship management.
In 2001, Robert launched Team 2 Marketing, a consultancy focused on bringing strategic vision with practical execution to companies ranging from start-ups to Fortune 50 market leaders. Robert’s client-side career includes management team assignments at iMetrikus, SHPS/CareWise and McKesson/Access Health where he led marketing, product development and product management activities for these health management and technology companies.
While Vice President at San Francisco advertising agency BBDO/Jamison, Cawdrey, Benjamin, Robert led account service teams for various clients, including Pizza Hut, Jiffy Lube, Columbus Savings, Hyatt Hotels, and PacTel. Specialties included reposition.